The program is free and available online.

Leading experts – managers of industry-leading companies with extensive experience in business development, will share their expertise and knowledge in a series of online training sessions in Grow.Global, aimed at helping local companies successfully expand into international markets.

The initiative is by the Bulgarian Small and Medium Enterprises Promotion Agency as a leading partner in the implementation of the Go International (GoInt) project under the Interreg cross-border cooperation program „Greece-Bulgaria“ 2014-2020. The main goal of the GoInt project is to enhance the capacity, knowledge, and awareness of Bulgarian SMEs for successful entry into foreign markets.

Starting from October 7th, in over 20 online informative and training sessions that will be held twice a week, some of the most relevant topics and information that SME representatives need to know in order to successfully sell in new and foreign markets will be presented.

The program kicks off with ten editions featuring Genoveva Hristova, a leading business expert and co-founder and managing director of Ligna Group, Yani Dragov, owner and CEO of „Smart Organic,“ Georgi Parvanov, CEO of the leading regional HR company CTeam, and Iliya Todorov, official representative of Koelnmesse in Bulgaria, Eva Vucheva, serial entrepreneur and one of the pioneers of e-commerce in Central and Eastern Europe, a co-founder of Fashion Days Group, Ivan Stoev, a marketer with over 15 years of experience in developing marketing strategies for leading companies in the Bulgarian FMCG sector such as Bella Bulgaria and Prestige 96 AD, a lecturer at New Bulgarian University, and others.

The program continues: On November 10th, Dimitar Mitev, Chief Operating Officer of „Bella Bulgaria,“ an economics master’s graduate, who managed the trading structure for all markets of „Ficosota Synthesis“ and held various managerial positions in marketing, will present „Defining the Distribution Channel and Key Partners in the Target Market.“

On November 15th, Radoslav Blagoev, a high-performance business consultant and sales skills trainer, who has conducted hundreds of seminars and corporate trainings and daily advises businesses in various industries, the author of the business game „YOU LEAD,“ will present „Developing Skills for Leading Trade Negotiations.“

On November 17th, Dimitar Mitev, Chief Operating Officer of „Bella Bulgaria,“ an economics master’s graduate, who managed the trading structure for all markets of „Ficosota Synthesis“ and held various managerial positions in marketing, will present „Export Marketing – Essence and Significance for Successful Entry into Foreign Competitive Markets.“

On November 22nd, Ivo Konstantinov, Director of the US – Washington Branch of the American Chamber of Commerce in Bulgaria, a long-time STIWE- Washington, a leading expert in areas such as entering foreign markets, international entrepreneurship, and foreign trade, will present the possibilities for market realization in the USA!